You don't need complex systems to track performance. You need consistency.
You don't need complex systems to track performance. You need consistency. Here's a simple setup that works without expensive tools.
Create a single form that captures: name, email, phone, service needed, and how they found you (source).
Use a simple Google Sheet or free CRM. Columns: Name, Contact, Source, Status, Follow-up Date, Notes.
Track every lead through this flow:
Form fields auto-tag the source
Hidden fields in your form can capture UTM parameters automatically
Weekly summary email of new leads
Set up a simple Zapier or Make workflow to email you a weekly lead report
Simple dashboard: leads, booked, cost per lead
Create a simple dashboard that pulls from your sheet to show key metrics
Get a free lead tracking setup. We will help you create a simple system to track every lead from source to close.
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